by Scott West, David Saylor & Mitch Anthony
Illustrations by Greg Wimmer

The Financial Professional’s StoryBook is the follow-up to StorySelling for Financial Advisors. This practical  and easy-to-read collection contains more than 200 engaging analogies and metaphors that help simplify Wall Street jargon for Main Street investors. The stories were gathered and refined from hundreds of financial advisors, wholesalers, and other professionals who excel at StorySelling. The wide range of investment topics include:

  • The Value of a Good Advisor
  • Equity Investing
  • Understanding Risks
  • The Benefits of a Comprehensive Financial Plan

For quantity orders, or orders outside of the U.S., email [email protected]

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